The interior photograph gently pulls back and flattens onto a sheet of off-white paper; the sand linen sofa, travertine table, cognac leather chair, paper lantern pendant and oak dining set lift out of the photo as clean cut-outs and glide into their places on the styling board, while material swatches slide in from the left. Locked camera, no camera shake, no added objects, no people, no text appearing except what is in the final frame, smooth continuous transformation, clean and premium design-magazine feel.